St. Thomas
Get your FREE franchise market analysis
Start your own vacation rental business in St. Thomas, U.S. Virgin Islands
With its stunning harbors, white-sand beaches, and vibrant Caribbean culture, St. Thomas is a tropical hub that blends excitement with island beauty—making it the perfect place to launch a profitable vacation rental business. As the busiest of the U.S. Virgin Islands, it draws travelers from all over the world who are searching for vacation rentals that combine comfort, convenience, and unforgettable views. That’s where Casiola comes in—our proven franchise model gives you everything you need to build a fully managed, high-performing short-term rental business in this thriving Caribbean destination. Get your free franchise market analysis for St. Thomas, U.S. Virgin Islands.
Interested? Call us today at 1-800-486-6650 or email us at [email protected]
Russ – Director of Franchise

Becoming a Casiola franchisee is a game-changing opportunity
Make more,
save more
Make more money with our award-winning marketing and revenue management, and save on expenses with our technology, automation, and buying power.
Grow your business faster
Add more homes to your inventory quickly with our proven owner-acquisition platform and business development processes.
Create Work/Life balance
Achieve a more fulfilling work and personal life by leveraging our shared services, such as guest relations and accounting.
Be part of the Casiola community
Learn from the best and share your expertise from St. Thomas with our partner community.




Starting a vacation rental company in St. Thomas
Opportunities in the St. Thomas vacation rental market
St. Thomas is a year-round favorite for cruise passengers, honeymooners, families, and sailing enthusiasts. With limited hotel inventory outside of resorts, more travelers are choosing private vacation homes for their flexibility, space, and island charm. Popular areas like Charlotte Amalie, Red Hook, Frenchtown, and Northside are perfect for vacation rentals with sea views, beach access, and proximity to dining, shopping, and ferries to St. John. With Casiola’s full-service franchise model—including smart pricing, expert marketing, 24/7 guest communication, and operations—you can easily tap into this high-demand market and build a standout property that stays booked all year long.
Business opportunities
Business opportunities in the St. Thomas vacation rental market
St. Thomas is a hotspot for repeat tourism, event travel, and week-long getaways—making the vacation rental market ripe for growth. With high nightly rates and consistent year-round demand, owners in neighborhoods like Magens Bay, Frenchman’s Bay, and Estate Nazareth enjoy strong ROI. Guests want a blend of comfort and style, with access to excursions, ferries, and beaches, and are choosing short-term rentals over traditional hotels more than ever before. With Casiola’s franchise system, you get professional marketing, local support, and automation tools that simplify operations and boost performance—so you can build a profitable, reliable vacation rental business from day one.
Why St. Thomas is perfect for a Casiola franchise
St. Thomas offers the perfect mix of island life and modern convenience. As a U.S. territory, it’s easily accessible with no passport required for American travelers—making it ideal for short-term vacation rentals. As a Casiola franchisee, you’ll deliver an exceptional guest experience while we handle the heavy lifting: cleaning, linens, maintenance, guest messaging, pricing, and reviews. Whether you’re hosting in Bolongo Bay, Peterborg, or near the bustling town center, Casiola provides the tools, tech, and team to help you run a scalable, guest-loved vacation rental business in one of the Caribbean’s most active and accessible islands.
Territory highlights
Territory highlights for your future guests
Guests visiting St. Thomas will experience a vibrant mix of adventure, culture, and relaxation. They’ll snorkel at Coki Beach, shop duty-free in Charlotte Amalie, sip cocktails in Red Hook, and take ferry rides to St. John or the British Virgin Islands. Whether they’re ziplining over the treetops, lounging on the shores of Magens Bay, or dining with a view of the Caribbean sunset, every day is filled with unforgettable moments. As a Casiola host, you’ll provide them with a beautifully managed vacation home where they can enjoy it all—while you grow a thriving rental business in one of the Caribbean’s most visited and versatile destinations.